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Technology in your stores has to speak to your brand in every way. Every one of our system interfaces is meticulously customized at no additional cost. Whether it’s made of wood, stained metal, or cloth – your brand designers lead the conversation.
With Sense in place, you will gain valuable insights into shopper behaviors and increase conversions in the fitting room.
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[av_heading heading=’Make Sense of Your Fitting Rooms’ tag=’h1′ style=’blockquote modern-quote modern-centered’ size=’40’ subheading_active=” subheading_size=’12’ padding=’15’ color=’custom-color-heading’ custom_font=’#ffffff’][/av_heading]
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With the Sense System in place, associates won’t need to knock on doors or risk walking in on an undressed customer.
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All active calls will be displayed on the monitor so sales associates will know who needs attention and what room they are in.
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Never ask a customer to re-dress to go and find the right size. Instead, sales associates will be engaged with customers doing what they do best – selling.
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When sales associates are engaged with customers, the customer experience improves and customers purchase more merchandise.
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Maximize the use of available rooms, minimize lines, and ensure a consistent customer experience form store to store.
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Allow sales associates to track traffic, merchandise, and customer behavior in the fitting room.
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A standardized selling process drives a consistent level of service across every associate, every time.
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Alert Technologies captures customer signals in each fitting room to
increase fitting room performance and improve customer service.
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What % of door traffic visits the Fitting Rooms? Fitting room customers are more than 70% likely to buy and are the most receptive to up-sell and cross-selling. Establish the % of total traffic you want to visit your fitting rooms and develop strategies to drive shoppers to the fitting rooms and maximize service to this most important traffic segment.
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How does the length of each Fitting Room visit affect sales? The longer a properly serviced customer stays in the fitting room, the more they will buy. Industry average is between 5 and 8 minutes for optimum results. Establish visit load targets and develop strategies to keep the customers in the fitting room with great service and selling!
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Will servicing customers in the Fitting Room result in more sales? Customers who initiate calls for service from the fitting room are saying “Help me buy something!” Customers who use the call button buy almost three times the amount of customers who browse. Introducing the call button and inviting the customer to use it builds trust, loyalty, and sales!
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How does staff response time to service request impact sales and customer loyalty? It’s all about trust! Answer calls quickly, bring them what they request and more, and make a friend forever!
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[av_toggle title=’What does the Sense System do and why do we need it?’ tags=”]
The Sense system connects the fitting rooms, call buttons, occupancy sensors, radios, and tablets in a way that allows you to capture data and create real-time alerts to any device. Retailers use it as a tool kit that creates an enterprise level support for awesome fitting room and store experiences. Since it’s modular and expandable, you can start with whatever technology is in focus and move forward with the needs of your growing tablet or omnichannel demands.
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The Sense System is a rock solid computer that polls a network of sensors and interfaces that are designed for connecting the chain store environment. Whether that connection is as simple and effective as 2-Way radios, or as robust as real-time alerts to iOS and Datapult dashboards, it’s all there.
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The fitting room is important to your conversion – but it’s also a huge moment to connect to your customers both in a value added experiential way and psychologically. Think of all the marketing, staffing, merchandising, and show design that went into bringing that customer to this moment in the fitting room. We need to make sure that there isn’t going to be a high negative when your associate is tasking at the same time your customer realizes these jeans are the wrong fit.
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No. We’re experts in retrofitting our technology and making the process painless. We have wireless and light installation techniques that make deploying into any environment part of what we do best. In fact, most of our clients start by deploying Sense into their up market stores and roll into a real-estate and remodel rhythm.
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[av_toggle title=’What do the buttons and fixtures look like?’ tags=”]
Great question. We will need to ask your store design team. We have made buttons out of distressed wood and fabric, sensors out of cast brass, lighting and control fixtures out of blued steel. We’re not a technology company, we’re a retail technology company, and that means being sensitive to your strong brand and customer experience.
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We’re modular. This means that our system isn’t the same for even one of our retailers. We work with you to make sure that we design a hardware system to support your in-store process nothing more than what you need.
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Once you have the Sense System in place, you can add additional functionality via Room Valet and Datapult.
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