While retail has never been as competitive as it is today there have also never been so many opportunities to increase conversions, boost customer loyalty, and create a unique and pleasing in-store customer experience. Before you seek out completely new avenues to help your business, take a look over your shoulder and consider existing factors […]
News shows department stores closing often. Learn why some are closing and how some adapt to keep their doors open.
You may not be aware how the cloud affects you as a retailer. There is a vast quantity of data available to help retailers make informed business decisions. However, the majority of brands do not collect useful data, let alone understand how to make best use of that data.
The thought of a security breach of your store’s data is frightening. At Alert Tech, we go to great lengths to protect your data.
If you’ve stored data on premises in the past, you may be concerned about using cloud-based storage for an Alert Tech pilot. Here are some of the common concerns we hear: Is cloud-based data secure enough? What if we need additional scrutiny (e.g., PCI Compliance, HIPAA)? What other companies are sharing our server? These concerns have some […]
Each year, The Retail Equation releases a survey covering “Consumer Returns in the Retail Industry.” In 2015, perhaps the most notable stat was “Returns as percentage of total sales,” which came in at 8% according to the National Retail Federation (NRF). That is of particular significance when you consider this: the total industry sales as tracked by […]
This brief interview with Alert Tech’s CEO Marge Laney highlights how most apparel retailers are focusing on the wrong thing when it comes to customer experience. Marge shares what retailers really should be looking at if they want to prioritize profits.