The twenty-first century has had a significant impact on the way people shop, especially when it comes to clothing and accessories. This leaves retailers asking more questions about how they can improve the shopping experience, often without concrete answers. At Alert Tech, we recently hired a retail technologist to answer many of the pressing questions […]
How people shop, research, and buy products is changing faster now than ever before. In order for retailers to survive and scale during these tumultuous times they need to revisit their overall strategy and see if it is aligning with the consumer preferences of the twenty-first century. These are four things retailers can do to […]
I recently came across an article titled “Retail Reframe: Death by ‘Slow No’” written by retail speaker and strategist Carol Spieckerman. In the post, Spieckerman delves into the uncomfortable truth many retail technology and solutions partners face today: due to retailer indecisiveness they are indirectly (or in some cases, directly) being told “no” over the […]
The retail landscape today looks quite different than it did a decade ago. How customers are making purchasing decisions and buying items has changed significantly. Customers will often be physically present in a store, yet still consult their smartphone to complete the buying decision. They will read product reviews, compare pricing, take pictures, and sometimes even purchase the product […]
Even in an age where technology rules, people prefer shopping in store. Long live Brick-And-Mortar.
Online clothing sales in the United States is growing faster than any other product in the e-commerce segment. This is due to improvements in retailer return policies, and because of advancements in online merchandising and the technologies available to consumers. One example of this is many online retailers offering what are known as “virtual dressing […]
Earlier this year at NRF Retail’s Big Show we co-hosted a podcast for “Fashion is Your Business”. Brian Laney (VP of Sales at Alert Tech) and Stuart Silverman (founder and CEO of RaterBee) discuss how to provide improved customer service through innovative customer feedback. They also address some of the obstacles surrounding the collection and […]