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What People Are Saying About Fit Happens

I’ve been excited at how many great press mentions Fit Happens has been getting lately! A great many thanks to Margo Myers for helping make this happen.

It really is a passion of mine – the fitting room is the most valuable real estate in the store, and far too many retailers fail to utilize it anywhere near capacity.

(Haven’t had a chance to read Fit Happens yet? Download a free chapter now.)

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Retail Expert Marge Laney Launches Mission to Improve Fitting Rooms, Increase Sales

Fit Happens: Analog Buying in a Digital World will Change Retail Conversations

Fitting room expert and Alert Tech CEO Marge Laney is on a one-woman mission to improve fitting rooms in retail apparel stores. From dim lighting to bad mirrors, poor design and a lack of service, Laney is launching her new book, Fit Happens; Analog Buying in a Digital World to prompt new conversations retailers are having about their in-store experience.

“The fitting room is every apparel retail store’s most valuable square footage,” said Laney. “It’s where your customers make their decision to buy. But it’s often overlooked as a revenue generator and opportunity for customer engagement.”

Want to learn more about harnessing the power of retail technology?

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