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rfid technology

Can’t Find Your Size? RFID Technology to the Rescue

The streets are littered with the ideas of those who thought they had developed the “next big thing” in retail technology. Consider the key lessons learned from the first forays into Mobile POS devices. While the first iterations of this new technology weren’t an immediate success, the intentions behind it are sound, and the next generation is sure to be invaluable.

Without these constant efforts to improve and innovate in retail technology, we wouldn’t have new tools to surprise and delight customers, while improving store management processes. Look at radio-frequency identification (RFID) tracking, for example. With RFID tags, retailers can not only confirm that an item is in-stock, but they can also pinpoint exactly where it is located in the store.

How do these technological enhancements affect customers? With each new development that increases efficiency or lowers overall costs, customers benefit from an improved shopping experience.

Read More »Can’t Find Your Size? RFID Technology to the Rescue

retail applications for internet of things

Using the Internet of Things to Your Advantage

If you have been paying attention to tech news in recent years, you have no doubt heard of the Internet of Things. If you haven’t been paying attention, fear not. Many of those who have waded through countless articles are still hard-pressed to come up with a clear explanation for the Internet of Things.

Luckily for both camps, we’re here to shed some light on the Internet of Things, and more importantly, how you can use it to your advantage.

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The Internet of Things As It Applies to Retailers [Infographic]

What is the Internet of Things (IoT)?  How can IoT be used in retail to improve efficiency and customer service?

The IoT is the sensors that are embedded everywhere combined with the technology that helps the sensors communicate in order to connect people and processes.

In the infographic below, we show how IoT is being utilized in retail stores and explain the most common opportunities and challenges.

Read More »The Internet of Things As It Applies to Retailers [Infographic]

IoT smart store

Surprise and Delight Retail Customers with a Smarter Store

We hear a lot about the Internet of Things (IoT) and we have provided definitions and offered suggestions for practical applications for the IoT in a retail setting. But when it comes to seeing how the power of the IoT can apply to everyday business, there is no better example of how it works than a day in the life of an article of clothing in a connected retail supply chain.

Read More »Surprise and Delight Retail Customers with a Smarter Store

ways retailers can use the IoT

5 Practical Retail Applications for the Internet of Things

Every day, we send information to this mysterious place known here on earth as “the cloud.” This information is shared seamlessly between connected devices as required, without so much as a second thought. Have you ever wondered how your iPad knows where you stopped watching that show on Netflix on your TV? It’s not magic, it’s just one example of the Internet of Things (IoT) in action.

That’s a lot of data going up into the cloud every day! Are you wondering if it’s too much to handle? More importantly, how can all of this data help retailers increase sales and improve the customer experience?

McKinsey & Company recently asked business experts, “What’s the one piece of advice for a business leader interested in the Internet of Things?” When you combine the wisdom gleaned from the McKinsey research with our own retail expertise, you get five practical uses of the IoT for retailers.

Read More »5 Practical Retail Applications for the Internet of Things

data collected in a retail store

How Useful is the Data Collected in a Retail Store?

How much data does your store collect every day? More importantly, how is that data used to help your store improve its sales, systems and services?

For many retailers, the answers to these questions are unclear. Does that sound like you?

The Internet of Things (IoT) is one of the hottest buzzwords in retail right now. In its simplest definition, it is the connection of one device to another. Usually, data (commonly referred to as “big data” because of how much information is gathered) is collected alongside this connection to improve retail store decision-making.

[Tweet “How are you using #bigdata to improve your retail store’s decision-making? @alerttechinc”]

The question many retailers are now asking is, how useful is the data collected in a retail store and what type of data should you be gathering?

Read More »How Useful is the Data Collected in a Retail Store?

retail iot technology

Learn How Your Store Connects and Communicates

Your store is filled with sensors. In any given day, your store uses the Internet of Things to count people, send customers offers, track fitting room occupancy, call customer service associates, and so much more. As you collect this data, do you know where it all goes?

One of the most common questions we hear is, “can I connect different devices to my in-store systems?” The short answer: Yes!

[Tweet “How to Connect Different Devices in Your #Retail Store #IoT @alerttechinc”]

Here’s a quick rundown of retail IoT technology connectivity and how to use the data you collect to boost your sales.
Read More »Learn How Your Store Connects and Communicates

A Straightforward Explanation of the Internet of Things in Retail

You’ve probably heard the terms before. “Internet of Things” and “big data” are often used in conversation about work, home life, and your business. But what do they really mean? More importantly, how can they help you?

Retailers are often overwhelmed by this new technology. Although it sounds enticing on the surface, imagining the implementation of it is a little tricky.

If you’re looking for a simplified explanation of these and other terms specific to your retail business, look no further.

Read More »A Straightforward Explanation of the Internet of Things in Retail

2015 Thanksgiving Shopping Results

Online Retail Can Give Thanks for 2015 Thanksgiving Shoppers

Last week we did a Black Friday recap that took a look at how much was spent, the longer “Black Friday season”, and the effects of e-commerce.  Then we came across this great infographic that summarized the results of the Thanksgiving through Cyber Monday shopping days. It further backs up what we just reported:

Spending is slightly up, but online shopping is increasing while in-store shopping is taking a hit.

Read More »Online Retail Can Give Thanks for 2015 Thanksgiving Shoppers