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smart connected systems infographic

What are Smart Connected Systems and Why Should My Business Care? [Infographic]

By now you’ve probably heard about the Internet of Things or IoT. We’ve mentioned it in several of our previous posts.

But do you really understand what it is…and how you can expect to see it become a part of your life and business?

Postscapes collaborated with Harbor Research on an infographic to tell a more complete story about the Internet of Things. This infographic explains how “Smart, connected systems are a technological and economic phenomenon of unprecedented scale, encompassing potentially billions if not trillions of nodes — an Internet of infinite interactions and values…”

Read More »What are Smart Connected Systems and Why Should My Business Care? [Infographic]

People counting data

Increase Your ‘Batting Average’ with People-Counting Data

This article originally appeared on Data-Informed.com

Every day, retailers wonder how they can increase sales, optimize staffing levels, and improve store performance across multiple locations. It sounds like a lot to ask for, but it’s possible to get all that and then some. And it starts with people counting.

People counting is a critical part of tracking retail conversions, arguably the most crucial metric for retailers. With that in mind, it’s hard to understand why it’s so woefully under-utilized. Failure to get a firm hand on retail conversion rates is a massive missed opportunity.

Shifting the focus to conversion can completely transform a retail organization, but to make this happen, retailers need to count people.

Read More »Increase Your ‘Batting Average’ with People-Counting Data

modern retail fitting room

How does the fitting room look in the ‘store of the future’?

A question that many different retail shop owners are asking these days (and indeed, a common question among shoppers themselves) is what the “store of the future” will resemble. Will brick and mortar stores even continue to exist? Will the entire shopping scene shift to online-based operations and purchases? Or will the “store of the future” be a hybrid between the traditional brick and mortar store setup and the more modern shopping experience offered by Amazon and other online retailers?

Read More »How does the fitting room look in the ‘store of the future’?

retail iot

The Internet of Things in a Retail Store [Infographic]

The Internet of Things (IoT) is the network of physical objects or “things” embedded with electronics, software, sensors, and network connectivity, which enables these objects to collect and exchange data.  -Wikipedia

So how can retail stores benefit from IoT? In the infographic below we share the most common types of “things” that integrate IoT technology and give a brief explanation of how retail IoT implementation can be a key to success.

Read More »The Internet of Things in a Retail Store [Infographic]

2016 retail trends & predictions

The Future of Retail? Predictions for 2016 & Beyond

With more retailers than ever reporting dour statistics linked to the rapidly shifting digital landscape, how can businesses expect to stay afloat? Knowing the upcoming trends and using them to your advantage can put you ahead of the game.

So what are some of our predictions for 2016 and beyond? And how can retailers best adjust their operations?

Read More »The Future of Retail? Predictions for 2016 & Beyond

nrf 2016 apparel sellers

NRF 2016: What You Must See if You Sell Apparel

The countdown is on for NRF 2016! This is one of the most anticipated shows in the retail industry. Are you as excited as we are?

With exhibitions, sponsorships, meet-ups and more, it’s impossible to take in everything NRF 2016 has to offer. When you first walk through the doors of the Jacob K. Javits Convention Center, you’ll find a LOT competing for your attention – from exhibits to speakers to networking events. It can overwhelm even the most seasoned conference goer – unless you make a strategic plan.

We’ve been to this show before. Over the years, we have learned what’s a must-see for anyone in retail. And specifically, for apparel retailers. If you want to have an incredible experience here’s what we recommend.

Read More »NRF 2016: What You Must See if You Sell Apparel

NRF 2016 sneak peek

NRF 2016: Why it’s a Big Deal and Why You Need to be There

It’s that special time of year again for retail. This year, the NRF Big Show will take place January 17-20th at the Jacob K. Javita Convention Center in bustling New York City. You may be asking yourself:

  • I have quality products, and I’m well networked, so why should I show up?
  • What will this conference do for my business that I can’t do for myself?

Or, maybe, your retail business is struggling, and you don’t know why. There are no definite answers on why some retail businesses succeed and why others fail, but you’ll definitely get some great ideas from NRF’s Big Show.

Read More »NRF 2016: Why it’s a Big Deal and Why You Need to be There

How to Beat Your Annual Sales Goals with Fitting Room Technology

It was the start of the holiday shopping season. The music had switched to Christmas carols, Santa was setting up shop in the center court, and parties were being planned for the first snowfall in the mall.

This was supposed to be the most wonderful time of the year, but for Joe, a manager at a large retail store, it was far from delightful.

Sales for the year were miserable. He was going to close out the year down 9% from last year, which for him was unacceptable. His boss was upset, of course, but even worse was that he had just found out that his friend Shannon across the mall was having the opposite experience in her store. They’d always been friendly rivals, but he usually ended up having a better year than her.

What was she doing differently?

Read More »How to Beat Your Annual Sales Goals with Fitting Room Technology

retail store reputation

How One Facebook Post Destroyed a Retailer’s Reputation

Ugh! Worst shopping experience ever!

The post stopped Samantha in her tracks. She and Kelly (her friend who posted the mini-rant on Facebook) were shopping buddies. For Kelly to have the “worst” experience while shopping was rare – especially when shopping for her favorite thing – clothes! This complaint wasn’t going to do much for this retail store’s reputation!

Read More »How One Facebook Post Destroyed a Retailer’s Reputation

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